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love-your-content-marketing-job

Do You Love Your Content Marketing Job (and Does It Matter)?

You should equate your job with your passion. If that’s not possible, you must direct your passion into a side hustle vocation that can become your career. But that thinking can derail you from doing what you love to do.
career-salary-outlook-2024

New Research: Will AI Impact Content Marketing Careers and Salaries?

How much do content marketers earn on average? What impact do they think generative AI will have on their jobs? Get those answers and more in this overview of the newly released Career and Salary Outlook for 2024.
content-marketer-skills

23+ Content Marketing Skills You Need for Today and the Next Five Years

Ready to improve your skills for short- and long-term content marketing success but not sure which ones? Almost two dozen Content Marketing World presenters offer advice with unique twists, unexpected advice, and helpful reminders.
hiring-dont-ask-questions

How To Interview a Job Candidate in a Style Fit for a Content Marketer

Stop asking questions when you interview content marketing candidates. Yes, that’s right. Kick the Q-and-Q format to the curb. Instead, try this technique to better assess your next content marketing team member.
ai-content-tools

6 Steps To Help Content Marketers Thrive in a World With AI Content Tools

Stop wondering if AI-related tools will replace the need for you to create content. Start taking steps to work in a world that includes AI-created content.
job-search-advice

Looking for a Content Marketing Job? Follow This Advice To Get Noticed

Lost your content marketing job? Worried about a potential layoff? Or just looking for a new role? Follow these job search tips and story-driven approaches to get recruiters’ attention and get a new job you’ll love.
life-after-layoff-content-marketing

Forget the Resume – Use Content Marketing To Land a Job

Turn a job loss into a content marketing journey to create a personal brand that helps land your next job. Dennis Shiao tells how he did it and what he wished he knew then and what he knows now.
mentorship-content-marketers

How a Mentorship Program Can Help Both Mentors and Mentees

Mentoring has short- and long-term benefits for both mentors and mentees. Learn why from both perspectives and how to foster a positive professional mentorship in your own life.
skills-content-marketer-needs

7+ Skills Every Content Marketer Needs To Be Great

Marketing leaders share the most important skills and backgrounds for a successful content marketer. How well does your resume measure up?
content-marketers-request-salary

Content Marketers: Here’s How To Ask for (and Get) the Salary You Want

Most content marketers believe they deserve a higher salary, according to research. You’re more likely to get one if you build your pitch based on real results you’ve achieved for your employer. These tips from your marketing peers will help you make your case.
content-marketers-share-salaries-career-paths-2023

Content Marketers Share Salaries, Career Paths, and More in 2023 [New Research]

Over 1,000 content marketers reveal their salaries, career paths, working conditions, and more. Find out what they had to say in CMI’s Content Marketing Career & Salary 2023 Outlook.
content-marketing-strategy-personal-brand

How To Create a Content Marketing Strategy for Your Personal Brand

You carefully craft content marketing strategies for your employer. But do you devote the same strategic thinking to your personal brand? Here’s how to get started.