Stay on top of the latest news, research, emerging innovations, and hot creative trends in the ever-evolving world of content marketing.
News and Trends
Will your content marketing plans weather the changes ahead? More than 80 thought leaders, award winners, and subject matter experts offer their advice and insights on the content trends that will have the most impact on your plans and success in the upcoming year. Find out if you're adequately prepared (and where to focus if you're not).
Editor's Picks
This Barbie Inspired a Newsjacking Frenzy – B2B Marketers Should Study It
Barbie-related newsjacking exploded with the movie’s worldwide success. But can your brand be successful with newsjacking (Barbie or no Barbie)? Robert Rose explains the key ingredient you’ll need.