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Sasha Laferte

Sasha Laferte

Sasha Laferte is Checkr’s senior customer marketing manager. She's written for several digital marketing publications including Young Women in Digital and HubSpot's Blog. Her experience spans writing content for marketing software companies to creating viral media for Wenner Media (the parent company of Rolling Stone and Us Weekly). Follow her on Twitter @SashaLaferte.

Stories By Sasha Laferte

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Style Guide: How To Write One for Your Brand

June 7, 2022
Sasha Laferte
Style guides aren’t the most exciting content your brand will create, but they are the most important. Here’s why, how to make an effective one, and some inspiration.
customers-participate-case-study

How to Get Customers to Participate in a Case Study

September 24, 2017
Sasha Laferte
Positive words from your customers build trust and motivate other customers. But getting your loyal customers to participate in a case study is easier said than done. Here are some tips to make the process a little easier.