Skip to content
Joe Pulizzi

Joe Pulizzi

Joe Pulizzi is the bestselling author of seven content marketing books including his latest, Content Inc. He has founded four companies, including the Content Marketing Institute (CMI), and his newest venture, The Tilt. His podcast series, This Old Marketing with Robert Rose, has generated millions of downloads from over 150 countries. He is also the author of The Random Newsletter, delivered to thousands every two weeks. His Foundation, The Orange Effect, delivers speech therapy and technology services to children in 35 states. Follow him on Twitter @JoePulizzi.

Stories By Joe Pulizzi

A Definition Twist

April 26, 2007
Joe Pulizzi
Make a few small changes in the definition of how most companies market and you see a big difference. There is room for growth there in making the information we generate "relevant" and "valuable."

Why Content Marketing?

April 26, 2007
Joe Pulizzi
Call it content marketing or custom media, but smart organizations are creating valuable content that makes an impact on people. It's going to get interesting, so stay tuned.